Pitt Panthers “Oakland Zoo” Logo Design
Back in 2011, I was approached by Pitt's athletics department to design the new Oakland Zoo logo. If you're not familiar with college basketball, the Oakland Zoo is the student cheering section for the Pitt Panthers. It gets its name from how crazy the students get during home games -- often resembling animals with their enthusiasm. Pitt had wanted to see several options but were very interested in something that incorporated some of the university's heritage. After back and forth revisions lasting about 2 months, we finally signed off on the following design. It was pretty surreal seeing my artwork being worn by thousands of students each game!